The hit TLC show "Extreme Couponing" is back tonight with its second season - and fans of the show are eagerly waiting.

If you haven't seen the show before, prepare to be amazed.  "Extreme Couponing" chronicles the shopping adventures of what it terms 'extreme couponers' - everyday folks who clip coupons and hunt for deals to get their groceries and other every day items for significantly less than retail pricing - in some cases, even free. 

While couponing may not be for everyone, one thing is for sure, everyone loves to save money.  While most extreme couponers spend hours and hours each week searching for coupons online, clipping newspaper coupons and researching advertised store pricing, there is an easier way to take advantage of couponing without spending 'extreme' effort.

Websites such as coupons.com  offer free printable coupons straight from your computer, which saves you the effort of buying the Sunday newspaper and clipping coupons.  On Coupons.com you simply register an account, log in as often as you like, and select the coupons that interest you for printing.  Its quick, simple, free and offers similar deals to what you will find in your newspapers.  Another great source of coupons arrives in your mailbox every week.  Take a closer look and you will sometimes find mailings from companies like RedPlum and SmartSource or simply go to their website and print coupons direct from your computer. 

Search the web and you will find a tonne of blogs and websites dedicated to the art of saving money by couponing.  Of note is The Krazy Coupon Lady who updates her blog each week  with a Krazy This Week article on where to go for the hottest deals - and provides tips on which coupons to match up with already low advertised prices to get an even bigger bargain.   Whilst some of the grocery stores mentioned may not be available in your local area,  the deals for national retailers such as Walmart, Walgreens, CVS, Target and KMart offer great insight to the deals available in stores that are accessible to most people. 

If you've never couponed before and don't know where to start, head on over to LivingWell SpendingLess.com  where you can get a free eBook, watch how-to videos, or even enroll in an in-person couponing class, which will give you the know-how to start saving 'extreme' in the grocery isle.

Manufacturers are always looking for new ways to market  interactively with consumers, and you don't need to look much further than the social networking sites such as Facebook and Twitter to observe that most leading brands have their very own Facebook page and Twitter feed where they not only promote their products, but also offer coupons, mail in rebates, competitions and promotions in an ongoing effort to build customer loyalty and brand image - while giving you easy, instant and ongoing access to great deals to help you save less.